Why Should Companies Promote Innovation?

Here are the best reasons I could think of …

From Dan Pink’s Blog, I found the following facts on innovation:

A study of the top 50 game-changing innovations over a 100 year period showed that nearly 80% of those innovations were sparked by someone whose primary expertise was outside the field in which the innovation breakthrough took place.

Wow! 80% created by someone outside the field where innovation occurred!

What other innovation facts and conclusions can we derive from this?

Innovation, while often depending on new inventions, is more about application than invention.

Often the application of something similar has already been accomplished in the other field, usually in a different way.

When working innovation, it helps to draw on different skills, experience sets …diverse crowds.

More on innovation: Best Innovation Quotations … 10 Fantastic Lessons to Derive

And finally

We need to be constantly open to new ideas, particularly in different fields of endeavor.