The Origin of the Expression ‘Best Thing Since Sliced Bread’

Let me tell you the story of the sliced bread innovation to answer your question.

It is a story about perhaps the greatest innovation of all time. At the very least, that is my position.

Here is the story of Otto Rohwedder. In 1912, Otto invented the bread slicer. Sounds like a winner, right? Not so fast though. Bakers rejected the…