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The Benefits of Being a Thought Leader

Mike Schoultz
3 min readSep 8, 2021

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A thought leader is a person or entity that is recognized by peers for having progressive and innovative ideas. Successful thought leaders have proven themselves in the business, academic or political sphere through the successful implementation of their ideas.

Thought leaders usually demonstrate thinking that is directional in nature or offers clarity to ambiguous perceptions. Thought leaders frequently present contrarian views or radical interpretations of situations which can build a considerable following to their commentary. Thought leaders are by nature mentors and are sought-after strategists.

So here are the creative thinking skills that they use every day.

Be great at understanding your target audience.

Identify all the questions your audience is concerned about and understand their concerns priorities and interrelationships.

Answer those concerns across multiple formats and multiple channels in a way that adds value to your audience. Start with the most important concerns and work your way down the list. You must “Give to Getting” so do not promote or put registration hurdles in front of your content.

Study this: Never Worry About the Habit of Curiosity Again

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Mike Schoultz
Mike Schoultz

Written by Mike Schoultz

Mike Schoultz writes about improving the performance of business. Bookmark his blog for stories and articles. www.digitalsparkmarketing.com

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