Member-only story
Radical Innovation and Adaptation: 8 Ways to Ace Business Ideas
Everything you are exposed to makes a connection. It is how you stitch them together that makes things interesting. Interesting stitching can result in radical innovation.
Check out our thoughts on building innovation. While the main focus of our agency is marketing and customer service, we also focus on creativity and innovation. Why?
Because everything in marketing and customer service depends on creative and innovative change. From time to time we’ll post interesting tidbits on creative thinking and innovation. Many on how to generate creative ideas on collaborative innovation.
As background, our perspective on creativity is that it is not about invention. Rather it is about collecting and connecting dots — bringing together two (or more) ideas to create an altogether new idea. We often think of innovation as inventing new things, but we may be smarter to think of it as recombining old ones.
The truth is that important breakthroughs usually come from combining ideas from different domains. Often combining very different, sometimes weird ideas.
Before we continue, let me ask you a question. What works best for social media innovation in your business? We would love to hear what it was. Would you do us a favor and post it in the comments section below? It would be greatly appreciated by us and our readers.