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Examples of Values … 17 Creative Value Proposition Ideas

Your business’s best examples of values are the most important elements of your overall marketing messaging.

Mike Schoultz
8 min readNov 28, 2021

Creative value proposition ideas tell prospects why they should do business with you. That is opposed to doing business with your competitors. They make the benefits of your products or services crystal clear from the outset.

Unfortunately, many businesses bury their value proposition in buzzwords. Or they send trite messages, meaningless slogans, or nothing at all. They don’t include them in their marketing campaigns often because they don’t know how to build them.

Here is a short video that explains their importance. When prospects arrive on your website, you have to tell them everything you offer quickly while you have their attention.

If you don’t, the bell will ring, and they’ll be off to the next option before you get the chance. The most effective way of doing this is a skillfully written value proposition. Writing a powerful value proposition is a skill you can learn. But like any other skill, it helps to see examples from those that did it right.

In today’s post, we’ll be looking at 17 of the best unique value proposition ideas and examples we’ve come across. We’ll go over what makes them so compelling, and some ideas for developing or refining your value proposition.

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Mike Schoultz
Mike Schoultz

Written by Mike Schoultz

Mike Schoultz writes about improving the performance of business. Bookmark his blog for stories and articles. www.digitalsparkmarketing.com

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