8 Secrets of Customer Insights You Should Utilize

The customer never buys what you think you sell.

-Peter Drucker

A tricky meaning to Drucker’s quotation? Not really. But understanding why customers buy your products and services is certainly not straightforward. You need to put these secrets of customer insights to work to fully appreciate why customers make the decisions they do.

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Mike Schoultz

Mike Schoultz

Mike Schoultz writes about improving the performance of business. Bookmark his blog for stories and articles. www.digitalsparkmarketing.com